Samsung presents the OmniaII at the Corte Inglés Castellana.

Samsung has chosen the month of December for the launch campaign of the new OmniaII for the Spanish market.
Samsung used a street marketing campaign with wearable Hypertag Bluetooth transmitters, an agile and bright way to contact with consumers.

The campaign took place the 5th of December at El Corte Inglés of Castellana in Madrid. Six stewardesses wearing the wearable Hypertag transmitters offered at the entrances of El Coret Inglés free content for mobiles. People had the option of receiving an animated gif in their mobiles about an special offer in case of buying an Omnia II. The content was exchangeable for a prize just appearing that day at the Samsung stand in the mobile phones section of the same Corte Inglés.